This morning I woke up to an email from a former client that their site was down. Talk about a rough start to a Monday. As I dug into the issue, I quickly discovered that the site had been victim to a brute force attack. Hits on the site had increased 100x overnight. While we […]
Let’s talk today about writing, shall we? Super meta, I know. And yes, I know that’s not even a thing kids are saying these days, but I’m going to go with it. One of the things I coach clients on all the time is the importance of writing blog posts. Blog posts are important! Here’s […]
I saw an awful post on Facebook recently, and I can’t stop thinking about it. And yes, I’m going to show you because I feel it’s important to the discussion to understand the context. This image was shared by someone I love dearly. She is kind and loving and would never hurt anyone intentionally. But […]
Here’s my plea on this FB/Insta-Outage Day: Make social media part of your digital strategy, but please don’t let it be the only part of your digital strategy. Use social media as a place to listen and a place to foster relationships. Don’t look at social media as your only online presence.
You’ll survive the outage days much better.
I’m a basketball fan. I have an intense love of the game. I love everything about it. I love watching, I love playing, I love analyzing, I love strategizing, I love the competition. Basketball is one of my many happy places. I was at a basketball game last week. It was an important one to […]
I’m a solo entrepreneur. For years and years it’s been just me. I’ve pulled in help on occasion (and have recently hired an awesome VA – that’s a transition I’m still figuring out!) but really, Merket Creative is me, Roxanne. I love it. Of course I’m working on growing and increasing the impact my business […]
Just because everyone CAN use your product doesn’t mean they WILL (or even SHOULD.) Here’s how to niche down your target market so you know where to spend those precious advertising dollars.
Business owners are hard on themselves. And that’s to be expected – we have high expectations and we always fall short, because there’s always one more thing we could have done. Motherhood is the same. We do one wrong thing – yell in frustration, don’t get the dishes done, or even just not shower – […]
Rudy Gobert got snubbed. Jazz fans know it, but this isn’t a discussion on snubs. This is a discussion on the kind of men we need in our world. Rudy was visibly disappointed. He deserves to be. And he got emotional. This is fabulous. It’s vulnerable. Rudy showed us what he was truly feeling. He […]
Storytelling is everywhere. And last week I learned an important lesson about storytelling during an NBA game. I was at a basketball game last week. Nosebleed seats, but it was still so much fun. The halftime entertainment is always interesting, so while many people tend to leave the arena for snacks during halftime, I stuck […]